Yashi Insights

6 Things Your Small Business Should Be Doing Online

09/9/2014 | Scott Barnett

If you’re working on creating a web presence for your company, starting from scratch can be intimidating. With so many outlets for digital content creation and customer interaction, it’s hard to know where to begin. If you want your small business to keep up with the times and fully engage your cust...

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Turn up the Heat: Convert Warm Leads into Sales

09/4/2014 | Brielle Sneed

It’s closing time! No, I’m not singing the 90’s hit by Semisonic. I’m talking about closing deals! Sometimes trying to wrap up an opportunity with a lead can make the work week feel a lot longer, but when all is said and done, there’s no better feeling than when you convert that warm lead into a sal...

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Why You Should Always Get to Work Early

08/29/2014 | Devan Marotta

Prior to my career at Yashi, I was commuting roughly an hour and a half to and from work daily. More often than not, I was leaving my house before the sun rose and returning after sunset. My transition to Yashi rewarded me with a commute a third of the length of my old one. I had grown accustomed to...

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Surf the Web Faster with Keyboard Shortcuts

08/25/2014 | Cyrus Siganporia

For those of us who spend a lot of time typing at keyboards, it is easy to become disillusioned with using a mouse. Wouldn’t it be great if we could have some sequence of buttons on our keyboard to perform mouse functions? Good news, there is! Below I shall outline 10 keyboard shortcuts that are per...

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The Ice Bucket Challenge: A Lesson in Viral Philanthropy

08/21/2014 | Amanda Friedman

“….You have 24 hours to complete this challenge or you have to donate $100 to the ALS foundation. Good luck!” If you’ve checked your Facebook newsfeed recently, I can confidently guarantee that you’ve seen a bunch of your friends getting buckets of ice water poured on their heads. The concept behind...

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Tread Lightly: Walter White’s Guide to Business

08/6/2014 | Amanda Friedman

Walter White was a dangerous, immoral kingpin of a meth empire in AMC’s Breaking Bad. And, while he singlehandedly ruined the life of most of the people he encountered, there’s no denying that he was a brilliant businessman. Questionable morality aside, he is undoubtedly the protagonist of his own r...

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Your Business’s Blog: It’s Kind of a Big Deal

07/29/2014 | Devan Marotta

This is the 15th blog post that I’ve written during my time here at Yashi. Writing 15 articles may not sound like much to you, but when my main responsibilities fall under the domains of sales and biz generation, finding the time to research and write a blog post can be tough. So, why am I spending...

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How Drake Lyrics Inspire Productivity

07/24/2014 | Brielle Sneed

His well-received hosting gig at the 2014 ESPY Awards confirmed what we already knew to be true: everyone is Drake’s biggest fan. Who else could don an all-white linen outfit on stage and live to tell the tale? Drake did, and somehow he is still one of the most popular celebrities in the world....

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Snapchat Drives Brand Engagement with Geotargeting

07/23/2014 | Amanda Friedman

“Location Focused Advertising.” It’s the advertising secret that no one knew they needed. What could be more beneficial than serving your ad to the EXACT audience that you want to see it? We’ve known for a while that geotargeting is revolutionary, and it seems that the masterminds behind the crazy s...

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Rise to the Top: How to Become a Leader in the Office

07/17/2014 | Devan Marotta

Summer at Yashi has been wave after wave of forward motion and change. With new platform features being rolled out on a weekly basis, a fresh batch of eager summer interns, and a recent promotion, I’ve found myself in a position with management opportunities around every corner. Being new to the ide...

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